Updated: 23-04-2025 Ekdum Fresh collection added today
Welcome to the iTokri family! Since 2012, we’ve been India’s premier e-commerce brand for handcrafted, sustainable products from 150+ craft clusters. Partnering with 500+ artisan groups, we offer 100,000+ unique items across 200 categories, adding 300+ new creations daily, sirf aapke liye :)
Connecting Crafts to You!
Hand-stitched Clothing made from Artisanal Textiles
Everyone loves coming back to these categories
Handcrafted Styles – Elegance Meets Comfort!
Auspicious Beginnings, Joyful Celebrations
Same price across the world to support art and crafts of India
30+ million products delivered worldwide, more than 70% repeat customers, 10000+ artisans impacted
Connecting artisans from all corners of the nation, delivers the essence of craftsmanship right to your doorstep
All products are personally sourced with care and respect, for the artisan, craftform and you. Pyaar se dekho and pyaar se khareedo.
Crafts are hand-made and intrinsically organic, environmentally friendly. By supporting local, you are creating a sustainable future.
We prioritise bridging the gap, 70% of our workforce are local Gwalior women, who ensure itokri stays grounded.
We partner with and support 550+ artisan families and their legacy in craft. They give us the confidence to bring these products to you.
Discover the beauty of slow fashion as we compare handmade outfits with mass-produced styles. Learn why mindful fashion choices matter in today's fast-paced world.
GI Tags or Geographical indications are given to protect the geographical uniqueness of a craft. Know about the Indian crafts that got GI Tags in recent years.
Check out the best saree colour combinations to make a stunning fashion statement. Explore expert tips and tricks to mix and match hues for every skin tone & occasion!
Confused between linen and cotton for summer? This guide helps you compare both fabrics so you can choose what keeps you cool, comfy, and fashion-forward.
