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Craft
Phulkari Embroidery
Product Details
Specifications
Shawl
Length
212 cm
Width
106 cm
Weight
200 grams (approximately).
Description & Material
Black pashmina pure wool phulkari hand embroidered shawl showcases traditional phulkari embroidery from Punjab, a centuries-old technique passed down through generations. The word Phul means flower and Kari means craft, reflecting the intricate floral motifs created using vibrant threads on the fabric. One of its notable styles is Bagh work, where dense embroidery covers most of the base, creating a rich, garden-like pattern. This is a machine-made shawl with limited handmade processes involved. It can be styled in multiple ways draped over ethnic outfits for festive occasions, paired with everyday wear for added warmth, or used as a statement accessory during travel and gatherings.
Note : This piece carries tiny knots, thread pulls or uneven lines not flaws but fingerprints. Every irregularity is a whisper from the hands that made it. It’s what happens when tradition weaves through time, not machines. If you’re looking for perfection, this isn’t it. But if you’re looking for soul you’ve found it.
Fabric Care
Pashmina needs to be kept away from chemicals as much as possible hence it does not necessarily need dry cleaning. It needs to protected from moisture and sweat as much as possible. Careful storage with regular airing in mild sunlight is recommended. Good care ensures legendary longevity of these heirloom pieces.
Color
Slight difference in color from the visible product image is possible.
We want to make sure your itokri purchase is perfect for you. That's why we're thrilled to
offer a complimentary alteration service for all stitched garments. Get the fit you've always
wanted without any extra cost. Simply reply to your order confirmation email or whatsapp us on
(( +917869957726 )) to
opt-in. We're always here to make sure you feel confident and happy in your itokri clothes.
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Itokri Craft Initiative
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Unique handcrafted collections made by artisans online at iTokri's craft development initiative.
Phulkari is a supremely refined embroidery work practiced in the Punjab region. The meaning of the word phul is flower while Kari means to craft. It is the art of creating beautiful intricate designs and motifs on fabrics using different colored threads.
Unique handcrafted collections made by artisans online at iTokri's craft development initiative.
Craft
×
Phulkari Embroidery
Phulkari is a supremely refined embroidery work practiced in the Punjab region. The meaning of the word phul is flower while Kari means to craft. It is the art of creating beautiful intricate designs and motifs on fabrics using different colored threads.
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For those of you using a 44-inch wide fabric, this guide suggests measurements for a standard L Size. Think of this as your starting point. If you're working with different sizes or fabric widths, just adjust up or down accordingly. Hope this helps!
When it comes to how much fabric you'll need, it really depends on the design. We'd recommend having a chat with your designer or tailor before you order, just to be on the safe side.
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Shoulder - Measure from one tip of the shoulder to the other
2
Bust - Measure under your arms and around the fullest part of your chest
3
Waist - Measure around the waist, above the belly button along the slimmest part without tightening the measuring tape
4
Hip - Measure under your arms and around the fullest part of your chest
Tip: If you don't find an exact match, go for the next size.
Still not sure about your size? We're always happy to help!
Connect with us at helloji@itokri.com or
+91-7773897774
We dispatch most orders within 48 hours. Within India, expect delivery in 5-7 days. International orders take 10-15 business days. You get a tracking link by email once it ships.
Can I return or exchange this?
Yes. If it doesn't work for you, initiate a return within the specified window. Reach out to our team. we keep it simple and sort it quickly.
What payment methods do you accept?
Cards, UPI, net banking, and wallets. All accepted. Cash on delivery is available across India. International customers can pay via PayPal or global cards.
How do I know this is genuinely handmade?
We source every product directly from artisan workshops across India. No middlemen, no factories. We work with over 10,000 artisans in 500+ craft clusters.
How will my order be packed?
Every order includes a handwritten note and a small surprise gift from us. Your product is wrapped carefully to reach you safe. We've done this since day one.
What are the dimensions of your shawls?
Our shawls range from 2 to 2.5 metres in length. Width varies between 0.5 and 1 metre depending on the style. Exact dimensions are on each product page.
Can I use this as a head covering or scarf?
Yes. Our shawls work well as head coverings, neck scarves, or draped over the shoulder. The lighter ones double up nicely for travel and layering.
Will the colors bleed when I wash it?
We recommend a cold water hand wash for the first use. Some natural dyes may release slight color initially. that settles after the first wash. Always wash separately the first time.
Is this suitable as a gift?
Our shawls make thoughtful gifts. They are practical, beautiful, and carry the story of the craft behind them. We pack every order with care and a handwritten note.
How do I iron or press this?
Steam is the safest option for most shawls. If ironing, use the lowest heat with a cotton pressing cloth. Pashmina and embroidered shawls should never be pressed directly.
What is Phulkari embroidery?
Phulkari (flower work) comes from Punjab. Women stitch dense, geometric floral patterns on the reverse side of fabric using untwisted floss silk thread. A fully covered Phulkari is called Bagh (garden).
How long does Phulkari embroidery take?
The stitcher works from the wrong side of the fabric using a long darning stitch. She follows the fabric weave by counting threads. No design is drawn on the fabric beforehand. The entire pattern is created by stitch counting alone.
How can I tell if the embroidery is hand-done?
Hand embroidery has a slightly irregular stitch pattern on the reverse side. Machine embroidery shows perfectly uniform stitches. The texture and depth of hand stitching is visibly different.
Will the threads pull or snag during use?
Handle embroidered areas gently. Avoid rubbing against rough surfaces. If a thread catches, don't pull. push it back gently with a needle. Proper care keeps the embroidery intact for years.
How do I wash embroidered products?
Turn inside out and hand wash in cold water. Do not wring or scrub the embroidered area. Press gently with a towel to remove water. Iron on the reverse side at low heat.
What does Woolens feel like?
Woolens feel warm, springy, and insulating. Natural wool has a slight crimp you can feel . tiny waves in each fibre that trap air. Handwoven woolens have extra body and texture.
How do I wash Woolens products?
Hand wash in cold water with mild wool detergent. Do not twist or wring. Lay flat on a towel to dry. Dry cleaning is recommended for heavily embroidered woolens pieces.
Is Woolens suitable only for winter?
Primarily, yes. Woolens works best in cool and cold weather. Lighter woolens pieces can work in air-conditioned indoor settings. It's not suitable for peak summer use.
How do I store Woolens products in off-season?
Clean before storing. Fold and place in a breathable cotton bag. Add neem leaves or naphthalene to prevent moths. Store in a dry, dark cupboard. Check every few months.
Does Woolens pill or shed?
Some pilling is normal with wool and wool-blend fabrics in early use. Gently remove pills with a fabric shaver. After the initial period, the surface stabilizes and pilling reduces.
Still Need Help?
Can't find the answer you're looking for? Our support team is here for you.
The first wash decides how a handmade fabric ages. What settles, what shrinks, what needs shade instead of sun. Our Fabric Care Compendium answers it for every weave, print and dye we ship, with Masterji's home remedies for the accidents in between.
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