Updated: 11-06-2025 Ekdum Fresh collection added today

Welcome to the iTokri family! Since 2012, we’ve been India’s premier e-commerce brand for handcrafted, sustainable products from 150+ craft clusters. Partnering with 500+ artisan groups, we offer 100,000+ unique items across 200 categories, adding 300+ new creations daily, sirf aapke liye :)
Connecting Crafts to You!

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Same price across the world to support art and crafts of India

30+ million products delivered worldwide, more than 70% repeat customers, 10000+ artisans impacted

हस्तशिल्पी परिवार

Connecting artisans from all corners of the nation, delivers the essence of craftsmanship right to your doorstep

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THE ITOKRI WAY SINCE 2012

With Love

All products are personally sourced with care and respect, for the artisan, craftform and you. Pyaar se dekho and pyaar se khareedo.

Earth-Friendly

Crafts are hand-made and intrinsically organic, environmentally friendly. By supporting local, you are creating a sustainable future.

Inclusive

We prioritise bridging the gap, 70% of our workforce are local Gwalior women, who ensure itokri stays grounded.

Artisan-First

We partner with and support 550+ artisan families and their legacy in craft. They give us the confidence to bring these products to you.

 Leheriya is a traditional Rajasthani tie-dye technique known for its wave-like patterns and vibrant colours. Learn about its history, cultural roots, and shop authentic Leheriya from iTokri.

 

Explore the rich history and intricate technique of Sanganeri block printing. Discover how this traditional craft creates timeless, handcrafted textiles at iTokri.

 

Ajrakh is a centuries-old block printing art from Kutch, known for bold patterns and natural dyes. Learn its rich story and how iTokri helps preserve this textile heritage.

 

Uncover the history, techniques, and cultural significance of Kalamkari craft — a timeless Indian art form. Learn how iTokri celebrates and preserves this heritage craft.